Those close to design will discover familiar specs, including premium textiles supplied by Kvadrat as an alternative to traditional leather, combining Ultrafabrics™ and Kvadrat’s wool-blend.
Prof Gerry McGovern OBE, Chief Creative Officer of Jaguar Land Rover, states, “The New Range Rover is a vehicle with a peerless character, from the impeccable restraint of its exterior to the flawless tranquil sanctuary of its cabin. Informed by creative intellect and a desire for perfection, it doesn’t follow fashion or trend, but by a modernist design philosophy, combined with over 50 years of evolution, it is quite simply the most desirable Range Rover ever created.”
The emphasis on design for the latest flagship vehicle was defined by three lines that can trace their origins back through the generations: the falling roofline, strong waistline and rising sill line. Maintaining the core identity of its trademark profile while simultaneously reinterpreting its contemporary design language defines the new Range Rover as a leader in aesthetic sophistication. ‘Design is in the details,’ is a particularly true statement when the minutiae of how the rounded edge of the door meets the glass is taken into consideration.
Rory O'Murchu, Vehicle Line Director of Jaguar Land Rover states, "The New Range Rover combines advanced hardware with a pioneering toolkit of digital technologies and software, all enabled by our advanced electrical architecture - moving Range Rover from a mechanical world to a mechatronic ecosystem that delivers an intuitive drive."
Equal emphasis was placed on technology, especially as a means of creating a holistic driver experience. A serene cabin calmness is established through the third-generation Active Noise Cancellation system, which generates a canceling signal played through the system’s 35 speakers. The newest feature will be optional Power Assisted Doors – available at 2023 model year – with integrated hazard detection and anti-pinch features, which enhance its Soft Door Close capability.
As described by Executive Director, Product Engineering, Nick Rogers, “The New Range Rover combines supreme on-road and all-terrain capability with electrified propulsion and new levels of connected capability. In the quest for comfort, we have been obsessed with human science and understanding brain activity to minimize cognitive impact and ensure these advanced technologies work in absolute harmony, creating a truly effortless driving experience. It’s an engineer’s duty to make people’s lives better, and that’s exactly what the New Range Rover will do for you.”
